Euphoria’s series finale ends the show’s iconic beauty era, closing the book on Maddy Perez’s maximalist aesthetic and its influence on fashion and makeup trends.
FASHION NEWS
Allure’s Starship Seoul guide curates the best Korean makeup, skincare, and hair care available in the US — no Seoul flight required.
Old Navy, Gap Inc.’s largest and highest-volume brand, hit fashion missteps that the parent company says are correctable, with fixes expected later this year.
Queen Letizia stepped out in Madrid wearing espadrille wedges, making a direct case for the season’s most versatile warm-weather shoe silhouette.
After 30 days on Novos Boost NMN, unexpected results surfaced — including a stranger complimenting her neck. Here’s what actually happened.
Todd Snyder and Sperry update the CVO sneaker in a Mister Rogers-inspired collab that also includes a zip-up sweater and T-shirt.
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The Latest
Plant-based bakuchiol and encapsulated retinol are revolutionizing anti-aging skincare for sensitive skin types, offering comparable results to traditional retinoids without irritation.
Victorian mourning jewelry has captured Gen Z’s attention, with TikTok driving demand for antique jet, hairwork, and memorial pieces as statement accessories.
Stockholm Fashion Week made history hosting runway shows at an ice hotel 200km north of the Arctic Circle, with models walking on frozen catwalks at minus 5 degrees.
Compression socks have evolved from medical devices to fashion statements, with luxury brands and celebrities embracing the functional hosiery trend.
Silicon Valley executives are ditching conference rooms for sound bath meditation studios, where deals get discussed over crystal singing bowls and authentic connections flourish.
Beauty influencers are trading mass-market perfumes for custom-blended fragrances, turning personalized scent creation into engaging content while driving boom in bespoke perfumery services.

































