Author: Linda Crawford
Linda Crawford
Linda covers footwear with the precision of someone who considers shoes the most honest part of any outfit.
NBA 2K27 launches with new sneaker brands, footwear partnerships, and a first-ever co-ed City mode that expands the game’s fashion and cultural reach.
Dr. Martens names Isadora Versiani and Nadia Svensson to global product roles, hiring from Marc Jacobs and Adidas. Both start November, reporting to Carla Murphy.
Portugal-based Homies has set up U.S. fulfillment as American sales near 50% of total revenue, making it the brand’s largest market by year-end.
Reformation collaborates with “Emergency Intercom” co-host Enya Umanzor on a $298 satin wedge built from Naia Renew Acetate with hand-drawn embroidered swirls.
An AI-generated Bama Rush character named “Janie B” went viral wearing fake Nike sneakers. Meanwhile, Nike ran a real Studio Fleece activation at a UA sorority house.
Birkenstock CEO Oliver Reichert says ballerina will be footwear’s defining trend for three to five years, with mary janes emerging from ballet flat demand.
Nike’s Ja 4 Weather Radar colorway (JA9745-400) covers Ja Morant’s signature basketball shoe in meteorological radar graphics. Release date is forthcoming.
Nike and footwear brands face simultaneous legal pressure from federal DEI rollbacks and state anti-discrimination laws, with attorney Bryan M. Sullivan warning of a “no-win situation.”
Vans opens a 1,291-sq-ft flagship on Milan’s Corso Garibaldi, a street that has become a streetwear destination. The store debuts a new retail concept.
Foot Locker and Champs Sports are now on Uber Eats, offering on-demand and scheduled sneaker delivery from 1,000+ locations for back-to-school shoppers.